As the economic crisis continues to engulf the financial community, companies across the globe are beginning to cope with the harsh reality that the global economy is in for a rough time. How do you best prepare your organization to deal with issues like lengthening of payment times for your accounts receivables – or dealing with customers who don’t pay at all? The answer lies in a new category of affordable products that enable predictive analytics – the ability to predict possible outcomes based on an individual customer profile. By implementing some of the techniques and practices of predictive analytics you will be able to significantly impact:

· Losses due to bad debt

· Collection times

· AR Cycle Times

· Staffing Costs

Predictive analytics has traditionally been exclusive to large enterprise companies because of the cost of the software and the expense of training and deployment. Typical predictive analytics solutions can end up costing hundreds of thousands before they are used for the first time. EMANIO recently introduced an entirely new paradigm in predictive analytics with our “Insight!™” predictive business intelligence software. Designed around the needs of the small & midsized business, EMANIO Insight!™ is extremely affordable at under $6,000 per license and can usually be deployed for under $10,000. But what does predictive analytics give you? Simply put, with EMANIO Insight!™ you will be able to build ‘profiles’ of your customers. Good payers, bad payers, problem customers – they all have certain ‘demographics’ – certain key elements that make each of them unique.

With EMANIO Insight!™ a small business owner can quickly and easily create profiles for each ‘persona’ of the type of customer they wish to track, and then use those profiles to identify new customers that could be of high value – or of high risk. Take for example, two new customers, each with solid financial backgrounds, each of about the same size in terms of annual revenue or employee count. How would you decide which potential new customer you should pay the most attention to? How would you know which of the two would be more likely to not pay their bills? Predictive analytics and EMANIO Insight!™ can help you get those answers, and potentially save you tens of thousands in the process. Is it really worth the price? The answer to that question lies in your own business. How much revenue do you get per year from your customer base? How much do you loose because customers don’t pay their bills? How much would it be worth to save one of them from getting to that point?

EMANIO Insight!™ can help you identify those customers and thereby give you the tools to do something about them. But the proof as they say is in the pudding – that’s why we are giving customers an opportunity to try EMANIO Insight!™ for free! For as much time as you need. Just visit EMANIO Insight!™ and download your evaluation copy today and see for yourself how EMANIO Insight!™ and predictive business intelligence can help make 2009 an even better year than 2008.

Contact Retex MemeberCare for additional information.

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