Communicating in real time has become very important for retailers. Shoppers want instant access to information, coupons and special events on their terms: via mobile.

•  96% of people look at text message. That’s 800% increase in readership over email!

Mobile Advantages offers the flexibility to design a program that will facilitate the communication process in the way you need to communicate with your customers and employees.

Why Mobile?

• 86% of people have a cell phone
• It is within arms-reach nearly every minute of the day
• 1 out of 3 people no longer have a home phone
• Everything is moving toward the mobile device: It is now people’s calendar, camera, camcorder, mp3 player, GPS, even their computer and soon to be their credit card

Texting Stats:

• In 2010, 82% of 18-24 year olds regularly text and 72% of 25-49 year olds
• Over 80% of people who text, say that the quickest way to get a response from them is to text them
• Texting is becoming more popular that email, instant messaging, and even voice communication

Why Text Marketing:

• It’s Effective: 94% of texts are opened and read
• It’s Efficient: With the click of a mouse, you can instantly send to hundreds or thousands
• It’s Personal: Reaching people on their cell is reaching their personal space. This is good for business.
• It’s Requested: Consumers opt-in and give you permission to communicate with them via text messaging.
• It’s Demanded: 57% of people say they would be interested in opting in to a brands sms loyalty program.
• It’s Protected: Consumer research reveals that people will allow up to three companies to text them.

Contact Retex Member Care for additional information on Mobile Advantages solutions.